ABOUT &SHORTFor leading brands and brands-to-be.
Our services are for people who saw a problem and are trying to solve it, entrepreneurs creating something new, and established brands who are looking for a refresh.
At essence, we aim to help your business grow. We do this through creative ideas, curated execution, and by focusing on the long-game. There are no quick-fix magic marketing formulas.
There are thoughtful solutions across branding, design and content, enabling you to connect with your customers and build loyalty. Brand strategy underpins all projects and works to position your business exactly where it needs to be to connect to the right customers, at the right time.
We believe brand culture is created, and we’re here to create it.
Capabilities
Brand
– Brand Strategy
– Branding Identity
– Re-branding
– Brand Naming
– Art Direction
– Copywriting
– Packaging Design
– Publication Design
– Stationery
– Brochures & Flyers
– POS & Swingtags
– Signage & Wayfinding
Content
– Content Strategy
– Creative Direction
– Product Photography
– Lifestyle Photography
– Social Media Strategy
Digital
– Shopify Websites
– Squarespace Websites
– E-Commerce Strategy
– EDMs & Email Flows
– Klaviyo Strategy
– Social Media
CREATIVE DIRECTOR, ERIN SHORTHey, hello, hiya; I’m Erin. I’ve worked as a creative specialist for over fifteen years across graphic design, branding and strategic creative direction.
Originally from the UK, I started my career in London, working in-house for a fashion retailer within the visual merchandising team. I created window displays for stores across the UK, seasonal campaigns, internal branding, press invites to shows and beautifully printed look books.
In 2013, I moved to Australia; first to Melbourne before relocating to the Sunshine Coast a few years later. I’ve been in senior roles within retailers and agencies, working mainly with clients across fashion, lifestyle, beauty, hospitality, and travel.
I’m a little obsessed with how product brands connect with consumers to build loyalty and, in turn, create leading brands. &Short is the place to bring ideas to life and tell stories visually to create cohesive, outstanding brands. If you have an idea and need help, please email hello@andshortcreative.com.au
WHO WE HAVE WORKED WITH
Note: these are a selection of clients representing over fifteen years of creative work; within agencies, in-house, and as &Short.
If you’re keen to jump straight into brand talk at-large, want advice on an upcoming launch, or are seeking an audit of your current brand/website/socials, a 1:1 session with Erin is a fast-track way to get expert insights. A fraction of the cost and time of a full brand package, these sessions are designed to give actionable advice and instant brand clarity.